Marketing Manager I/II, HCP - Oral Migraine Launches - job 1 of 2
Company Description
About AbbVie
AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas including immunology, oncology and neuroscience - and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on LinkedIn, Facebook, Instagram, X and YouTube.
Job Description
Candidates for this position can be located in either Florham Park, NJ or Mettawa, IL. Talent will be hired at a level commensurate with experience.
Seeking a collaborative, driven Marketing Manager I/II to drive strategic launches and brand growth for Oral Migraine. This role will focus on execution and planning for new indications and expansion, with a strong emphasis on HCP with demonstrated proficiency with brand planning processes and DTC. The successful candidate will coordinate cross-functional teams, leverage market insights, and ensure launch readiness for multiple Oral Migraine indications.
Key Responsibilities:
- Lead the execution of innovative launch and go-to-market strategies.
- Develop and implement HCP tactics and messaging aligned with the journey and needs across diverse stakeholders; support in the development of DTC tactics.
- Utilize the brand planning and launch readiness process to drive impactful brand plans and ensure alignment with business and franchise priorities.
- Collaborate cross-functionally with Sales, Medical Affairs, Market Research, Regulatory, Training, Operations, and Agency/External Partners.
- Analyze market dynamics and stakeholder feedback to inform decisions, identify opportunities, and recommend strategic/tactical shifts.
- Support and coordinate the execution of field/sales force initiatives and communication for launches and inline growth.
- Manage multiple projects/workstreams with a strong focus on execution, organization, and detail.
- Track and manage area marketing budgets and campaign effectiveness to ensure efficient resource utilization.
- Foster a culture of innovation, positive teamwork, and continuous improvement within the launch team.
- Stay current with pharmaceutical and migraine market trends to ensure market-advantaged positioning.
Qualifications
- Bachelor's Degree
- Marketing experience with proof of building proficiencies in all marketing skills
Preferred Qualifications:
- 5+ years of broad marketing experience in pharmaceutical brand (HCP and/or DTC), with demonstrated experience in brand launch, brand planning, and cross-functional management.
- Strong understanding of HCP and DTC channels, including messaging, tactics, and measurement.
- Experience managing multi-functional projects, budgets, and timelines in a fast-paced environment.
- Excellent communication (oral, written, and presentation) and interpersonal skills.
- Proven ability to work collaboratively, drive results, and influence others without direct authority.
- Knowledge of pharmaceutical regulations and standards.
Additional Information
Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law:
The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this postingbased on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location, and we may ultimately pay more orless than the posted range. This range may be modified in the future.
We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees.
This job is eligible to participate in our short-term incentive programs.
Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission,incentive, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole and absolute discretion unless and until paidand may be modified at the Company’s sole and absolute discretion, consistent with applicable law.
AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled.
US & Puerto Rico only - to learn more, visit https://www.abbvie.com/join-us/equal-employment-opportunity-employer.html
US & Puerto Rico applicants seeking a reasonable accommodation, click here to learn more:
https://www.abbvie.com/join-us/reasonable-accommodations.html
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AbbVie’s mission is to discover and deliver innovative medicines that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people’s lives across several key therapeutic areas: i...
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