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Store Director, New York

Company Description

Established in 1888, De Beers Group is the world’s leading diamond company with unrivalled expertise in the exploration, mining, sorting, valuing, selling, and marketing of diamonds. Together with our joint venture partners, we operate in more than 20 countries across six continents. 

We want our diamonds, and our business, to make life brilliant – for our people, our customers, and the world around us. 

We build partnerships and connect with our people and their communities to make a positive contribution to the wider world.  We’re constantly developing new ways to make an impact and build a beneficial legacy. We call it ‘Building Forever’ - it’s fundamental to our pioneering spirit and the purposeful way we do business. 

If you like chasing demanding targets, thrive on making decisions in the pursuit of brilliance, and enjoy the support of the world’s finest experts, we have a place for you.

Job Description

De Beers London is the ultimate diamond jewellery House, globally recognised for its leadership and expertise in diamonds. As a challenger in the fine and high jewellery landscape, we offer a distinctive and unparalleled connection to the source, setting us apart with our unique diamond-first approach.
A destination for those seeking the most extraordinary diamond jewellery, De Beers London delivers identifiable, ultra-desirable creations alongside unforgettable service and experiences. Our high jewellery collections showcase the pinnacle of artistry and craftsmanship, celebrating the rarest diamonds through innovative and breathtaking designs.

Main Responsibilities:

  • Sales Management and Business Development: Lead and oversee the store's sales initiatives, driving innovative strategies to maximise performance while cultivating robust relationships with VIP clientele to enhance loyalty and retention. Implement comprehensive action plans to boost sales across all product categories, leveraging market insights and customer feedback. Identify and capitalise on new business opportunities, including partnerships and community engagement, to expand market presence and customer base. Monitor and analyse sales metrics, adjusting strategies as needed to meet and exceed sales targets and business objectives.
  • Staff Management: Hire, train, and motivate staff to achieve sales goals and maintain high standards of customer service. Coach staff to foster growth and ensure proper training. Motivate and develop sales staff through regular meetings and target setting.
  • Inventory Management: Ensure accurate inventory levels, optimize stock mix and levels to reflect sales trends, and maintain merchandise presentation standards.
  • Administrative Management: Oversee store operations, control costs, and ensure compliance with company policies and procedures.
  • Client Service: Maintain the highest degree of customer service, foster a welcoming atmosphere, and handle complex client issues whilst ensuring the team also have the skills to support.
  • Store Visuals: Maintain visual merchandising standards and ensure displays reflect the brand's spirit of excellence. Maintain high standards of housekeeping and store presentation.
  • Brand Representation: Act as a brand ambassador, network within the local community, and cultivate new clientele. Maintain awareness of the local trading environment and competitors' activities.

What You’ll Do

Act Like an Owner: Take initiative in leading the store's sales efforts, actively participate on the selling floor, and drive meaningful impact through strategic sales and business development.

Create Clarity: Set clear expectations for staff, communicate openly about sales targets and strategies, and inspire confidence through regular meetings and individual development plans.

Empower Teams: Trust and support your team by providing comprehensive training programs, fostering a collaborative work environment, and encouraging the exchange of ideas. Empower team to provide the best customer service and handle complex issues.

Challenge Conventions: Innovate by implementing creative in-store marketing and promotional activities, adapting sales strategies to the local trading environment, and seeking new possibilities for customer engagement.

Succeed Together: Foster collaboration within the team, celebrate shared achievements, and act as a local brand ambassador to build strong relationships within the community.

Qualifications

  • Fluent in the local language and fluent in spoken and written English. Other languages (e.g., French, Russian, Chinese, Arabic) are a plus.
  • Strong knowledge of the luxury jewellery retail industry and an inherent interest in the jewellery industry.
  • Proven record of delivering sales results and experience in a store environment, flagship is a plus.
  • A proactive leader who takes initiative and drives meaningful impact.
  • An effective communicator who sets clear expectations and inspires confidence.
  • A supportive team player who empowers others to succeed.
  • An innovative thinker who challenges conventions and seeks new possibilities.
  • A collaborative individual who fosters teamwork and celebrates shared achievements.
  • Strong business and commercial acumen, entrepreneurial spirit, capable of analysing, organising, and planning, creative, diplomatic, detail-oriented, results-oriented, energetic, dynamic, empathy for the De Beers brand, confidence in influencing and strong selling ability.
  • Proficient in Microsoft Office (Excel, Word, PowerPoint), able to use a POS system, and strong digital presentation skills.

The salary range for the position is $145,000 - 150,000K USD + Bonus + Commission.

Additional Information

Who We Are:

Active in Canada for over 60 years, we are part of De Beers Group, the world's leading diamond company. Globally, we are a team of more than 20,000 people, with operations in Canada, Botswana, Namibia, and South Africa, and activities across the diamond value chain from exploration to diamond jewelry retail. Our unwavering focus on sustainability and Building Forever fuels our commitment to advance standards across the diamond industry, protect the natural world, partner with local communities, and accelerate economic inclusion to support diversity in our business and beyond.

In Canada, we have more than 600 employees working at offices in Calgary, Toronto and Yellowknife, actively exploring for new diamond opportunities, recovering diamonds at the joint venture Gahcho Kué mine in the Northwest Territories, and closing and rehabilitating two mines.  

At De Beers, we believe in the power of working in partnership with communities to create lasting, positive impacts that endure long after we recover the last diamond. Our inclusive and diverse workplace values mining with respect for the environment and nearby communities, and we seek team players who share our passion for Making Life Brilliant.

Safety

Safety first is a way of life for us. We are unconditional about the safety, health, and the well-being of our colleagues, at work and at home, and about that of the communities where we work. We aim to lead the industry by investing in innovation to protect people, who are at the heart of our business. Our high performing teams take accountability for their own and others' actions, work collaboratively, and always show care and respect.

Equity, Diversity & Inclusion (EDI)

As a global #HeForShe Thematic Champion, De Beers is committed to promoting an equitable, inclusive and diverse workplace where we value and respect every colleague for who they are. We provide equality of opportunity to enable everyone to fulfil their potential. Please inform us should there be any special requirements that should be considered as part of your application.

Building forever

Sustainability is at the heart of our decision-making – it is how we do business.   Building Forever is key to our purpose as it represents our ambitious and holistic sustainability framework and is central to our ability to deliver long-term value to our communities and partners. This shapes how we protect our social and environmental license to operate, build a long-term legacy in our host communities and earn consumers’ trust in our diamonds that they can wear with pride.

Inclusion & Diversity

We are committed to promoting an inclusive and diverse workplace where we value and respect every colleague for who they are. We provide equality of opportunity to enable everyone to fulfil their potential.

Background Checks

Successful candidates will be required to complete background screening which may include a criminal check and validation of qualifications.

#LI-VN1

Average salary estimate

$147500 / YEARLY (est.)
min
max
$145000K
$150000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

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Full-time, onsite
DATE POSTED
April 22, 2026
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