Senior Digital Marketing Analyst
Welcome to Gordon Food Service! We are excited that you are thinking about opportunities with us, and we have an amazing story to share. See below for a quick glance of who we are and the impact you could have on the food service industry. There's a seat at our table for you...
Position Summary:
The Senior Digital Marketing Analyst is a key driver of our digital analytics function, taking a lead role in architecting measurement frameworks and executing the optimization strategy for Gordon Food Service. This role owns the process of uncovering deep, actionable insights from complex datasets to make strategic recommendations to key stakeholders.
As a subject matter expert, this individual will also guide the implementation of analytics and data privacy requirements across our e-commerce, websites (including Shopify), and mobile app platforms, translating needs between legal, technical, and marketing teams. The Senior Analyst is essential in championing a data-driven culture across our digital teams.
What you will do:
Lead the development of the digital analytics roadmap, translating ambiguous business questions into clear analytical work plans and deliverables.
Design and automate scalable reporting and dashboarding solutions, focusing on strategic KPIs and data storytelling to communicate findings to all stakeholder levels.
Own the end-to-end A/B and multivariate testing program, from hypothesis generation and strategic planning to analysis and presentation of results.
Architect and govern the company's analytics and tagging framework across all digital platforms, including websites (Shopify), mobile apps (iOS/Android), and marketing campaigns.
Manage and configure the company's consent management platform (e.g., Ketch) to ensure compliance with data privacy regulations.
Ensure data integrity and accuracy through robust validation processes, serving as a UAT resource for marketing and product releases.
Act as a key consultant to business leaders and product owners, defining measurement strategies for new digital initiatives.
Serve as the primary liaison between technical (developers), legal, and marketing stakeholders to translate requirements and ensure alignment.
Manage relationships and project timelines with third-party analytics agency partners to ensure their work aligns with strategic goals.
Performs other duties as assigned.
What you'll bring to the table:
Bachelor Degree - Marketing, Communications, Mathematics, Information Systems, or related field, or commensurate experience. (Preferred)
Five to eight years of experience in digital analytics or a related field, with a proven track record of leading complex projects and influencing business outcomes highly preferred.
Demonstrates expert-level analytical and statistical skills to model complex problems and provide predictive, actionable insights. Translates data into compelling narratives to influence senior stakeholders and drive business decisions.
Proactively identifies critical business questions and opportunities through data exploration, leading independent research to inform strategic direction.
Must have excellent project management, administration and organization, presentation, written, verbal and interpersonal communication skills and strong problem-solving capabilities.
Must have the ability to multi-task, prioritize and be able to work independently or within a team environment.
Must be willing and able to take on new responsibilities with a strong desire to succeed and produce results.
Applies technical knowledge and business acumen to develop measurements and tracking mechanisms that inform business decisions.
Carefully listens to understand business problems from internal customers and provides solutions to meet those needs.
Possesses a deep understanding of the digital marketing ecosystem, including attribution modeling, audience segmentation, and the technical aspects of campaign tracking and optimization.
Demonstrates a strong understanding of data privacy principles and regulations (e.g., CCPA, GDPR) and their application to digital analytics and tracking technologies.
Proven ability to manage vendor and agency relationships, including project scoping, execution, and performance management.
Experience with mobile app analytics and tracking methodologies for both iOS and Android platforms.
BE PART OF AN AMAZING CULTURE WHERE WHAT MATTERS TO YOU, MATTERS TO US!
Gordon Food Service values our customers and understands that their success is largely dependent upon their workforce. To demonstrate our commitment to our partnership, we will require any candidate who works for a Gordon Food Service customer to provide a letter of support from their management if they are selected for the interview process.
Equal Employment Opportunity is a matter of policy at Gordon Food Service, Inc. and we are committed to a work environment in which all individuals are treated with respect and dignity.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, status as a protected veteran, or status as a qualified individual with disability. If you require reasonable accommodation for any part of the application or hiring process due to a disability, please submit your request to talent@gfs.com and use the words “Accommodation Request” in your subject line.
All Gordon Food Service locations are tobacco-free.
Gordon Food Service is a drug-free workplace and conducts pre-employment drug tests.
Average salary estimate
If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.
Experienced content strategist needed to create and execute high-performing video, short-form, ad, and email content focused on U.S. tax and financial planning for a remote-first client.
Lead and scale Maxima’s content engine—strategy, writing, SEO, and AI-native execution—to build trust with senior accounting leaders and drive pipeline for an early-stage AI-for-accounting startup.
Sobi is seeking a strategic immunology/rheumatology marketing leader to define and execute pre-launch and launch plans for a novel oral therapy targeting severe gout in the US.
FanDuel is hiring a VP of Marketing Analytics / Marketing Science to lead measurement strategy and analytics that quantify ROI and commercial value across media, sponsorships, and partnerships.
Alfa Laval is hiring a Digital Marketing Specialist to own marketing automation, email and paid campaigns, SEO, analytics and creative asset production to boost lead generation and conversions.
Analytically driven intern to support Stride’s paid media reporting, forecasting, and channel optimization across digital marketing efforts.
Hercules is hiring a senior/staff SEO Content Writer to lead keyword strategy, produce high-impact long-form content, and optimize it to drive traffic and paid conversions using AI-driven workflows.
Serve as the on-site face of client brands at events and activations, driving engagement, delivering brand messaging, and supporting seamless event execution.
Lead Formance's demand generation engine to scale inbound SQLs through paid, AEO/SEO, ABM, and experimentation at a fast-growing fintech startup.
Lead the build-out of Serotonin’s AI layer to automate marketing workflows, ship AI-powered campaign pipelines, and train teams to leverage AI for faster, higher-quality GTM outcomes.
Hy-Vee is hiring a results-driven Digital Marketing Coordinator to manage mobile and digital messaging campaigns from strategy through optimization at the Helpful Smiles Technology Center in Grimes, IA.
Experienced AEC marketing professional needed to lead end-to-end capture and proposal development for Land Development and Public Works pursuits on a remote basis for Atwell's nationwide practice.
Lithia & Driveway is hiring a full-time, onsite Marketing Intern at their Medford home office to support corporate teams and build practical skills during an eight-week summer program.
🔮
Hi, I'm Risa! Your AI Career Copilot
you, just ask me below!
